lundi 23 juin 2008

comment on Bill GATES' view of the chinese expansion

Bill Gates is certainely one of the most known person on earth. He built his reputation thanks to the success he achieved in the software industry.
After watching the video referred to in the blog and also reading the text in relation with the acts that Bill Gates is leading in China with regard to the extensive use of computers and the internet, we can say that this very famous person is also playing a major role in the application of the commodification of culture and cultural hegemony. Bill Gates is spending a lot of money to make computers and the internet accessible to a huge number of chinese. By doing so, he is aiming at achieving several goals. It is not a secret anymore: china is the most interesting market for any business because of the large population in the country which constitutes a market in which we have mass consumption. Then, by providing computers and access to internet to the chinese, Bill Gates is preparing that market to receive _maybe_ an innovation that he will create.
Another perspective to consider is the team work and the global vision that he focuses on. He claims that he did not innovate and get engaged in his field to keep it for himself. the notion of sharing is at the essence of his acts. By doing so, he is giving to the chinese the opportunity to use his knowledge to create more and more innovations that will benefit to the whole world.
He is encouraging chinese to innovate, making them -unconsciously- believe in capitalism - an ideology that has been disapproved in china for decades.
From those perspectives, we can see all the changes that we can introduce to the arab/moroccan behavior that would help us expand our ideology and culture. If all of us could have been innovative, engaged, and ambitious as Bill Gates, we would believe in our selves and be able to criticize our selves to get over our mistakes. By doing so, we would encourage team work achievements and plan to have a global vision allowing us to have access to broader markets with broader distribution channels.
If we behave the way Bill Gates did ,as did many other "Bill gates" in favor of the US and western countries, we would also have the opportunity to exercise hegemony and to stick and spread our culture and _one day_ a unified vision and ideology.

1 commentaire:

Unknown a dit…

I really enjoyed reading this entry.

"commodification of culture and cultural hegemony" is nice and shows that you digested the concepts.
Keep on.